tobacco and heritage festival Logan County 2022 Tobacco & Heritage Festival

A recent policy paper from think tank Datametrics Research and Information Sdn Bhd (DARE) suggests that Malaysia could potentially decrease its smoking population by as much as 1.35 million by 2030 through the implementation of tobacco harm reduction strategies

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Studies have shown that reduced-nicotine cigarettes help smokers decrease their consumption by 50% on average, increase their quit attempts and the number of days they go without smoking all with minimal to no withdrawal symptoms or compensatory smoking, explained Pritchard

Two smaller US surveys also found similar associations between perceived vulnerability to COVID-19 and interest in reducing tobacco use